Paper Brightness: Term referring to the paper brilliance. The brighter the paper, the whiter it appears. The brightness of the paper will affect the way colors are reflected. Colors printed on paper that is not very bright will seem darker. As a general rule, the brighter the paper, the more vibrant the colors will appear. On bright paper, however, light colors can appear washed out.
Was this article helpful?
That’s Great!
Thank you for your feedback
Sorry! We couldn't be helpful
Thank you for your feedback
Feedback sent
We appreciate your effort and will try to fix the article